Capture what resonated in the demo, log objections with follow-ups, and recommend momentum plays to move the deal forward.
Use this template in Sybill, or copy/paste it into a GPT.
Summarize the key outcomes of this meeting. Focus on decisions made, commitments from either side, and progress toward the deal objective. Keep it concise and action-oriented.
Extract specific action items from the meeting and assign them to the correct owner (prospect or rep). Write them as short, clear tasks with deadlines if mentioned.
Pull out light, personal moments or small talk from the meeting (e.g., hobbies, family, events). Write them as quick reminders the rep can use to build rapport in future conversations.
Summarize current qualification details discussed in the meeting. Include decision makers, budget, timing, use case, and fit criteria. Keep it structured and deal-focused.
List the core business challenges or frustrations the prospect shared in this meeting. Write them in the prospect’s language where possible. Keep them short, clear, and bulleted.
List the meeting participants and their roles. Note any new attendees and their relevance to the deal. Keep the format simple and easy to scan.
Identify questions the prospect asked during the meeting. Summarize both the question and the answer provided. Highlight recurring themes like pricing, integrations, or support.
Capture the most important insights from the meeting. Focus on what moved the deal forward, new information learned, or risks uncovered. Keep it concise, in bullet points if possible.
Summarize which demo features or capabilities drew the strongest reactions. Explain why they resonated, tying back to the buyer’s stated goals or pain points. Keep it concise and specific.
List objections raised during the demo. Provide clear, concise talking points or resources to address each one in follow-up conversations. Focus on reducing friction and reinforcing value.
Suggest 2 concrete actions to maintain momentum after the demo. Recommendations should be tailored to the deal stage and buyer context (e.g., share tailored collateral, schedule exec sponsor call, confirm procurement steps).
What this template output looks like in Sybill.
Write your email like a top Account Executive.
Spend less time on admin, more time closing deals
