Champion activation plan

Quickly identify your champion at [Company X], understand what motivates them, and get 3 ways to activate their influence in the buying group.

Prompt template

Identify my internal champion at [Company X]. Analyze CRM data, call transcripts, and emails to determine the individual most likely to advocate for us and influence the buying decision.


For the output, provide a structured analysis with the following sections:


– Champion profile — name, role, decision-making authority, and influence level in the buying process.

– Motivations — what they care about most (career goals, KPIs, team outcomes).

– Evidence — specific quotes, behaviors, or actions that signal advocacy (e.g., pushing for our solution internally, sharing use cases, looping in stakeholders).

– Activation plan — 3 concrete actions to strengthen their advocacy and equip them to influence the broader buying group.

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